Hey adMixt, Have You Tested VSA on TikTok?
Credit: Solen Feyissa Video shopping ads are the hot new ad product recommended by TikTok. But the real question is - are they actually working? adMixt is here to give you the inside scoop on all things VSA. 🤚🏻What are Video Shopping Ads? A newer ad product launched by TikTok…
Read MoreWTF is the difference between Shopify and Google Analytics reporting?
Credit: Stephen Phillips At adMixt, we track ad-level sales data from Shopify and Google Analytics. These metrics are critical when making campaign optimization decisions. But how do we understand the small differences between Shopify and GA? Here is the most simplistic way to think about Shopify sales vs GA last…
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